SECRETS FROM THE FIELD

The 42-member Lake Tahoe Chapter decided to take on the 2006 Give Me 10! Campaign competition early in Category I (49 or fewer members), and ended up recruiting a total of 59 new members for national MOAA.

According to LtCol Maurice Roger Leach, USAF-Ret, the chapter also signed up 23 new chapter members.

Leach credits national MOAA for providing a list of names and contact information for potential members. He also used a membership list from another military association, which folded, to identify other officers eligible to join national MOAA and the Lake Tahoe Chapter.

Most effective was the personal approach–calling prospective members and explaining the benefits of membership. The chapter also placed meeting notices in three local newspapers, and each chapter member received two national membership forms and was asked to recruit two officers for the chapter.

Provided By: MOAA

No Comments »

THE CHALLENGES KEEP COMING!

Apparently there are many officers across California who would be interested in national MOAA and local chapter membership.

Making contact can be difficult at best. continue reading

No Comments »

PROGRAM STARTING MARCH 1ST WELL UNDERWAY

Earlier this year, Col Lee Lange II, USMC-Ret, Director, MOAA Councils and Chapters Department, sent a letter to all chapter leaders urging full participation in this year’s “Give Me 10!” campaign.

Here’s what he had to say:

Please join us in the 2007 “Give Me 10!” Chapter Recruiting Competition. You’ll be part of an MOAA nationwide campaign to build our membership and strengthen our chapters. With your help we’ll reach our goal of 2,500 new members–and we have terrific incentives to help you get us over the top. No sign up is required–just start recruiting. continue reading

No Comments »

LATE PACKETS MAILED FROM CALIFORNIA, SHOULD ARRIVE SOON

The 2007 Give Me 10! program is underway, yet the information and support kits due from the vendor, J. Walter Thompson, Inc, are more than a month late but finally on the way.

Give Me 10! totals will be posted on the MOAA website beginning the week of April 1 with state breakdowns sent to Council presidents. As of the end of March, more than 300 new members have been recruited, moving to the 2007 goal of 2,600, up slightly from last year’s 2,500+.

Chapters are being encouraged to participate fully in this year’s campaign, ending the year with a minimum of 10 new members. In addition, and following the philosophy “every member is a recruiter,” chapter members should be encouraged to recruit at least 1 new member each this year. continue reading

No Comments »

GIVE ME 10! OFF TO CHALLENGING START

You head off to the local active duty, National Guard, or Reserve facility with high high hopes for recruitment success.

Your target: Nineteen (19) identified active duty officers on duty in a regional military processing center and regional armed forces recruiting center.

The appeal: A free, no obligation, first year membership in National MOAA and a free, no obligation, first year membership in the local chapter.

A win-win, can’t miss situation. Nineteen (19) new national and local members coming right up! continue reading

No Comments »

NEW GENERATION FACES CRITICAL PROBLEMS

The photo of Army Corporal John Callahan in a wheelchair, attending a rodeo recently in Westminster, MD, tells us a lot about younger armed forces personnel and their contemporary problems.

The younger generation is beset with countless problems, all kinds of difficulties, that make a professional organization like MOAA a low priority indeed. Frankly, in so many cases, it doesn’t even register on the radar screen.

Continuing the transition from TROA to MOAA, attracting the younger officers, will have its challenges. continue reading

No Comments »

SHOULD HELP CHAPTER GIVE ME 10! EFFORTS

The Military Officers Association of America (MOAA), some 360,000 strong, is so confident in its professional association opportunities and benefits that it now offers a free, no obligation, first year membership to eligible active duty, National Guard, and Reserve officers.

In its December 2006 magazine issue MOAA states, “Every officer deserves the benefits of MOAA. A gift membership is a great way to introduce a friend or family member to MOAA. Through this special offer you may give a free one-year membership to an active duty, Guard or Reserve officer.” continue reading

No Comments »

2007 CAMPAIGN STARTS MARCH 1ST

A big factor in MOAA recruiting success was the 2006 Give Me 10! campaign, which gained 2,515 new members, renewals and conversions to life membership. This is more than double the number recruited in 2005. If your chapter took part and it has not received the funds it earned it soon will.

The top recruiting council in the country was the Virginia Council which garnered 554 members. The winning chapter was the Southside, Va., chapter which recruited 319 members. With 75 percent of the Virginia Council’s chapters opting in to Give Me 10! and each of those chapters recruiting at least 10 new members, the council qualified for a “night out With MOAA.” So on Jan. 22 the Virginia council and chapter presidents and their spouses had dinner with Adm. Ryan, Lee Lange and Barry Wright in Richmond. I’m rooting for your council to win the award this year. continue reading

1 Comment »